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Current News Headlines

Thu, 02 Sep 2010 02:43:26 +0000
Win a Free Gendex GXS-700 For Your Practice
The fine folks over at Gendex are currently offering US dentists an opportunity to win a free GSX-700 Digital Intraoral Sensor (Valued at $22,470) for your practice. Gendex GXS-700 Features If you’re not familiar with the Gendex GXS-700, here are some exciting features: High Quality Image Capture Advanced CMOS sensor technology enhances image quality, elevating [...]
Wed, 25 Aug 2010 02:57:05 +0000
How to Increase your Practice’s Ranking in Google Places
If you aren’t familiar with Google Places (Formerly Google Local Search), then have a look at a post I wrote not long ago which provides a good overview: Why you should be using Google Places. Add or Claim Your Listing Google Places provides an easy way for you to drive targeted traffic to both your [...]
Fri, 13 Aug 2010 14:22:24 +0000
How to Create a Winning Social Media Strategy
The following is a guest post by Livvie Matthews. If you are interested in guest posting for Dental Heroes, please sign up here. Social media allows for something that’s never been available to businesses using traditional marketing in the past. Social media allows you to connect…to talk…to create…an ongoing dialogue with your target audience! Unlike [...]
Thu, 05 Aug 2010 15:43:48 +0000
Why You Should Promote Your Practices’ Same-Day Services
The following is a guest post by Debbie Seidel-Bittke, RDH, BS. If you are interested in guest posting for Dental Heroes, please sign up here. You are driving on a nice vacation and need gas. You stop at a gas station and go inside to buy some snacks while you gas is being pumped. How [...]
Mon, 02 Aug 2010 03:24:54 +0000
Free Vacation & Time Clock Policy
It's important that your dental practice has clear and fair vacation and time clock policies. A good vacation policy will improve employee morale and help with recruiting efforts. A time clock policy will clearly establish for your employees which activities are compensable and keep you on the right side of the law...
Tue, 20 Jul 2010 04:52:03 +0000
Famous Dentists from Pop Culture
Dentists always play second fiddle to doctors when it comes to pop culture references. There is no dental equivalent of television shows like ER or Scrubs but dentists still find their way into pop culture...
Fri, 09 Jul 2010 15:04:17 +0000
Increase Your Practices’ Profits Over $100,000/yr
Where does your practice production stand this time of the year? How are you utilizing the team to assess and connect with the practices’ patients? Many dental practices are still feeling the economic crunch but there is still time to capture six figures..
Tue, 29 Jun 2010 02:32:48 +0000
Why You Should Be Using Google Places
Back in April, Google officially re-branded Google Local Search as Google Places Google Places. Why the rebrand? There are a couple of motivations as I see it..
Sat, 19 Jun 2010 04:09:05 +0000
Dental Blogs: The Week in Review June 14-18th, 2010
Video Interview: “Social Media Marketing for Healthcare Providers” Rita Zamora on The Wellness Hour Marketing Report with Randy Alvarez Social media expert, Rita Zimora, explains the role and importance of relationship marketing in the healthcare space...
Thu, 10 Jun 2010 03:21:53 +0000
The Importance of Oral-Systemic Dentistry
As dental professionals we’ve known for some time that there is an 'oral-systemic' connection. Unless we've graduated in the last 10 years, we weren't taught about it in school and, sadly, often know little more than our patients...
Wed, 09 Jun 2010 02:46:24 +0000
Free Dental Office Manual
Cambridge Dental Practice Consultants is currently offering you the chance to receive a no-cost general policy dental training manual valued at $95.00. There are just a few qualifications that you must meet to receive your free manual...
Fri, 28 May 2010 14:49:34 +0000
My Marketing Worked! Now What?
When dental practices take on the investment of savvy, effective marketing, rarely does the vision go beyond the goal of getting more new patients. The problem with this is if you are not prepared for the influx of new patients...
Tue, 25 May 2010 01:33:26 +0000
Kill Your Practice Before it Kills You: An Interview With Dr. Ron Arndt
There probably came a time while running your practice when you felt like your practice was controlling you rather than the other way around. In fact, a fair number of you reading this probably feel this way today...
Thu, 20 May 2010 22:59:43 +0000
Continuing Education: Your Path to Dentistry Success
The world of dentistry is changing everyday and in order to stay up-to-date on these advances, continuing education should be a priority. Dental advisors are now suggesting as many as 100 hours a year to maintain a firm grasp on all the latest techniques and...
Fri, 14 May 2010 15:00:21 +0000
Quick Tips for Dental Practice Scheduling
A full schedule translates into revenues and production only if the patients come in. If a practice loses 1 to 2 appointments/day, either on the hygienist's schedule or on the dentist's schedule, the lost production from this could be...
Fri, 07 May 2010 14:36:22 +0000
Understanding the Assisted Hygiene Business Model (Part I)
My how times change quickly in dentistry! I believe with technology and new products we have grow 100 years in the past 10. Years ago the dental hygiene department was thought of as a loss leader...
Wed, 05 May 2010 22:02:49 +0000
Save $7 on Nicorette White Ice Tooth Whitening Gum
Let’s face it – smoking sucks. Quitting comes in a close second on the suck meter. You’ve probably tried every gimmicky method known to man in order to quit smoking. Let me guess, nothing has worked? You’re not alone. One of the newest products on the market,
Fri, 23 Apr 2010 14:29:02 +0000
10 Tips for Building A Powerful Practice Website
Creating a Web site is the single most important marketing tool you could and should have for your practice. It is no longer if you should have a Web site, but rather what you should put on your site. Web sites validate you as a “real” business.
Thu, 15 Apr 2010 16:14:35 +0000
Google Local Search – The Goldmine for Your Dental Practice in 2010
Welcome to 2010. Direct Mail, Newspaper Ads, and other traditional forms of advertising are continually becoming less effective. Gone are the ways of the past – consumers now have unlimited content available to them right at their fingertips, online.
Mon, 12 Apr 2010 18:02:48 +0000
Tips for Creating a Patient-Centric & Prevention–Oriented Practice
What an exciting time we live in! We are living in a time where we are discovering new technologies. We have social media marketing strategies, everyone has a website and we are just a Google search away from one another...